Bodek and Rhodes Names New Vice President

Published: April 24, 2014

Bodek and Rhodes, Philadelphia, recently promoted Marc Held to the position of vice president of national sales.

An 18-year veteran, Held its known as “the face of Bodek and Rhodes,” according to the company. He joined Bodek and Rhodes from the sporting goods industry, quickly working his way up from an inside sales rep to outside rep, to sales manager and then national sales director. 

He has gained a reputation as a talented sales professional, speaker, apparel expert and industry insider, according to the company. He serves as president and board member of the Philadelphia Area Promotional Products Association and co-chair of the PPAI North American Leadership Conference Task Force. He also is on the board of directors of the Premier Group and is a top-rated speaker for both PPAI and ASI, according to the company. He also was awarded ASI’s Industry Rep of the Year in 2007, and was named a PPAI Rising Star in 2012.

In addition to his current responsibility of directing the outside sales team, he will develop sales objectives and strategies for all national accounts and direct their execution. Further, he will join the executive committee and participate in developing the overall strategic direction of the company.

For more information, visit bodekandrhodes.com. — L.M.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series