Charles River Apparel, Sharon, Mass., has selected 360 Public Relations, Boston, as its public relations and social media agency of record to promote the company’s premium performance apparel for men, women and children.
“We’ve experienced strong growth, especially in the past two years, and have plans to further accelerate our growth with new product innovation and distribution across a variety of channels,” said Barry Lipsett, Charles River Apparel president. “The hiring of 360 Public Relations significantly adds to our marketing resources and expertise, and will enable Charles River Apparel to effectively support our many distribution and retail partners.”
Under Lipsett’s leadership, Charles River Apparel has grown to more than 80 employees, with a 100,000-square-foot design and distribution facility in Sharon. The company houses more than 1 million garments in its facility.
For more information, visit charlesriverapparel.com. — L.M.