Roland DGA, Irvine, Calif., will showcase live customer interviews, hands-on product demos and a global contest at its booth at the 2018 SGIA Expo, to be held Oct. 18-20 in Las Vegas.
Attendees visiting booth 1137 can watch “How I Built My Business” interviews with Roland end users on the main stage; attend vehicle-wrap demonstrations from Digital EFX Wraps; participate in hands-on workflows; and get UV and dye-sublimation tips from Roland DGA product managers.
The live-interview series will feature Nick Wooodward, graphics manager for NASCAR’s Richard Childress Racing (RCR), whose crew designs and installs all of the team’s race-car graphics and promotional materials; Hollywood film graphic designer Martin Charles, who has created sets for “The Avengers” and other blockbuster movies; Luis Vivas of Vivas Banners and Signs, who provides signage for Google, Lucasfilm and other Silicon Valley icons; and James Atwood of Impact Sign Co., who has helped quadruple his company’s business by diversifying into UV print applications, according to the company.
The Roland products on display will include wide-format inkjet printers for eco-solvent, UV and dye-sublimation applications, including advanced TrueVIS, VersaUV and Texart models, and others. Roland also will showcase personalization solutions, such as the new COTOdesign application and DGSHAPE LD-80 laser decorator, where attendees can create personalized items using Roland products.
“There are dozens of reasons for SGIA Expo attendees to visit the Roland booth, all centered around our products and solutions that are built to build our customers’ businesses,” says Roland DGA President Andrew Oransky. “I’m especially excited about the series of live interviews, where we’ll be talking with influential leaders in the industry to get the ‘inside scoop’ on how they built — and continue to build — their successful operations.”
The global “Discover Roland, Explore Africa” contest will be a chance for attendees to win an all-expenses-paid African sight-seeing safari for two, including airfare, accommodations, meals and guided tours.
To learn more about Roland DGA’s interview schedule, demonstrations and products at the SGIA Expo 2018, click here. For more information on the contest, click here. — D.S.
