In its next live webinar, Impressions magazine will join Doug Charles, account executive distributor services at the Advertising Specialty Institute (ASI), in discussing how a growing number of screen printers, embroiderers and other apparel decorators are successfully adding promotional products to their business—without investing in inventory, equipment or additional staff. To register for the event, which takes place Tuesday, Oct. 27 at 2 p.m. EST, click here.
Through industry insights, real-world success stories and practical guidance, you’ll learn how to expand your offerings, serve more customer needs and create new revenue opportunities. Specific takeaways will include:
- Learning how promotional products can create new revenue opportunities and complement your existing business
- Understanding how supplier partnerships make it possible to offer promotional products without carrying inventory or investing in production equipment
- Discovering how successful businesses have expanded into promotional products and the lessons they learned along the way
- Positioning your company as a one-stop shop for branded merchandise and marketing products
Attendees will also be provided with a host of practical next steps for launching or growing their promotional products offerings.
Charles has been an account executive with ASI for over 10 years. Throughout his career, he has worked closely with distributors at all stages of growth, providing guidance on entering and succeeding in the promotional products industry.
Founded over 70 years ago, ASI is a membership-based organization dedicated to providing the promotional products community with everything it needs to be informed, inspired, productive and successful. For more information on ASI, click here. To register for the webinar, click her.
