SanMar Corp., Issaquah, Wash., recently launched both its new vision statement, “A Canvas for Good,” and its new mission statement: “We serve with care and integrity, positivity impacting lives, to inspire pride and belonging.”
They were created to capture SanMar’s belief that “business is personal.”
“We think we have an opportunity,” says Jeremy Lott, president of SanMar. “A shirt we sell can do more. It can help to build community. It can help to build hope for people around the world who manufacture our product. ‘A Canvas for Good’ is our ability to use a T-shirt — something so simple we all own — but can affect peoples’ lives in a very real way.”
To check out SanMar customers’ shared stories about how their shirts made a difference in their lives or in the lives of others, click here. — D.S.
