InkSoft, Tempe, Ariz., now offers a blog by Jeremy Picker, creative director/CEO of Colorado-based apparel design firm AMB3R Creative, discussing how improved custom graphics services will increase sales, customer satisfaction and retention.
Picker shares his expertise on why not offering custom graphic design can limit sales potential.
Picker begins with discussing the importance of a well-executed design and incorporating the client’s branding. He then reveals a how-to list that includes enlisting help from suppliers, creating a mood board, and cultivating a cohesive line.
To read the full blog, click here. — D.S.
