SanMar Corp., Issaquah, Wash., announced a new partnership with WonderWink, Winston-Salem, N.C., to offer world-class healthcare scrubs.
The partnership marks SanMar’s entrance into the healthcare apparel space, combining the company’s extensive distribution network and industry expertise with WonderWink innovative design, product quality and fashionable styling, according to the company.
“We’re thrilled to join forces with WonderWink and supply wholesale healthcare apparel to professionals on the frontlines of the pandemic,” says Jeremy Lott, president of SanMar. “This partnership connects the high quality and comfort of WonderWink scrubs with our unparalleled distribution network. SanMar is proud that we can make a difference, in our own way, for our essential healthcare workers during this critical time.”
With the enormous challenges healthcare workers face during the COVID-19 crisis, the need for quality, reliable apparel is a key priority within the medical industry. The retail line of WonderWink scrubs is crafted to provide comfort and style while meeting all functional standards so caregivers can have confidence when treating patients, according to the company. Designed with healthcare workers in mind, the scrubs include convenient features like breathable fabrics, multiple pockets, pen holders and badge loops.
“We are proud to partner with SanMar to bring WonderWink, the originator of fit and fashion in scrubs, to a new audience of healthcare professionals,” says Peter Benstock, president of Superior Uniform Group Healthcare, a division of Superior Group of Companies (NASDAQ:SGC). “We’ve been providing innovative apparel to healthcare heroes for over a century, so this partnership is a natural next step to continue that story of support and reliability.”
“For nearly 50 years, SanMar has seen our employees and suppliers as part of our family,” Lott says. “We look forward to including WonderWink as the newest addition – and to do good for our frontline workers while we’re at it.”
The SanMar and WonderWink collaboration will be available starting in April. — D.S.
