The Detroit Lions recently announced plans to continue their partnership with Unifi Inc., with Repreve as the team’s official sustainability partner for the second consecutive year.
Repreve transforms recycled plastic bottles into fibers used to make fabric found in brands including Ford, Haggar, Polartec, Quiksilver and Volcom.
Kicking off the 2015 season, Repreve will turn the Aug. 8 Lions preseason scrimmage green, with Matthew Stafford and other Lions quarterbacks wearing Repreve green jerseys made from recycled plastic bottles. Repreve will be on site to give attending fans the chance to win Repreve-based prizes and tickets to the team’s Oct. 25 Repreve-sponsored regular-season game against the Minnesota Vikings.
During the game, Repreve will host a “Make the Smart Throw” challenge during halftime, where one fan will get the chance to win up to $50,000 for completing a series of difficult throws on the field.
To further educate consumers on the products that can be made from recycled bottles, Repreve also will launch a national recycling tour later this year. The tour will make stops across the United States, including Ford Field, giving consumers a chance to recycle their plastic bottles in exchange for Repreve-based products.
For more information, visit repreve.com or unifi.com. — L.V.
