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Impressions

Wall displaying hundreds of embroidered logo samples used to evaluate embroidery digitizing quality, stitch density, lettering clarity and design execution.Process and Technique

Preventing Embroidery Digitizing Disasters: Part 2

From closing letter counters and escaped underlays to density problems and sequencing errors, learn how to troubleshoot common embroidery digitizing challenges before they become production headaches

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Trend Setter James Dean wearing a White Cotton T-shirt

The T-shirt: A brief, But No Less Fascinating History

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Impressions Magazine 2026 State of the Decorated Apparel Industry

Special Report: The State of Apparel Decorating in 2026

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High school football player sprinting across a field wearing an A4 performance football uniform featuring moisture-wicking athletic fabric and custom team graphics.

2026 Teamwear and Athletic Apparel Trends: Performance, Athleisure and Customization Drive Growth

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Gen Z shoppers discovering apparel brands through social media and influencer content on mobile phones.

How Gen Z Discovers and Buys Apparel: Social Media, Influencers and the New Path to Purchase

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Latest Posts

Erich Campbell e-commerce embroidery decorated apparel

eCommerce for Embroiderers: Part 2 of 3

In Part 2 of this 3-part how-to series, embroidery and online marketing guru Erich Campbell continues his overview of how best to grow your online decorated apparel business by ensuring…

Videos February 17
Erich Campbell how to e-commerce embroidery decorated apparel

eCommerce for Embroiderers: Part 3 of 3

In Part 3 of this 3-part how-to series, embroidery and online marketing guru Erich Campbell continues his overview of how best to grow your online decorated apparel business by ensuring…

Videos February 17
Erich Campbell how-tp e-commerce embroidery apparel decoration

e-Commerce for Embroiderers: BONUS EPISODE!

In a special BONUS SESSION accompanying his 3-part how-to series on eCommerce, embroidery and online marketing guru Erich Campbell offers a number of case studies from his many years in…

Videos February 17

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series